How to publish Google services?
Adding services to a Google Business Profile is a powerful way to enrich an online presence, provide essential information to potential customers, and improve local search visibility.
With Localistico, it is possible to manage and publish the services offered by different venues (such as "Eye test", "Contact lens fitting", or "Home delivery") directly from the tool.
How it works
Localistico allows the addition of free-form services to venues. Each service consists of two simple fields:
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Service Name (Required)
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Service Description (Optional, but highly recommended)
💡 Important Note on Compliance: Because these are free-form services, it is essential to ensure they directly relate to the venue's primary category and make sense for the business. Google may flag services that are irrelevant to the core business category.
It is possible to add as many services as a venue requires. Once created, services can easily be edited, reordered, or deleted at any time. The order chosen in Localistico may also be replicated in Google's user interface.
1. Adding services manually
Services can be managed directly within the specific venue's tab. Navigate to the Venues tab and select the desired venue. Scroll to the Services section and click the Add service button. Add the service name (required field) and a description (optional) and clic on save.


2. Bulk managing services
When services have been filled in for one venue and need to be replicated across other locations, there is no need to re-enter them manually one by one.
The "Download bulk import file" button, located in the block's header next to the Export button, generates a CSV file with the venue's services pre-filled for every chosen venue. This file is immediately ready to be uploaded through the regular bulk import process.
Step 1: Export the template
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Go to the Services of the venue where you have manually added the services.
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Click on "Download bulk import file" to generate the template and clone the existing services to other venues.
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This file can be generated to automatically include existing services for all venues, only open venues, or specific venues (filtered by venue name or tags).


Step 2: Upload the downloaded file and clone services to other venues
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Once the CSV file is downloaded you can edit the file and add more services or directly import it by navigating to the main Locations page.
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Click on Import custom blocks.
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In the configuration window, select Google services as the custom block type and select Add new items to existing or Remove & overwrite with the new ones as the import option.
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Choose the file to be imported and click the Upload button.


3. Publishing to Google
Once services are added manually or uploaded via CSV, they must be published to become live. Click the Publish button to publish the newly added services to the Google Business Profile.
