To maintain high data quality, Localistico generates warnings when low data quality is detected.
Localistico generates a warning when it detects incomplete or incorrect information in the venues. Most of the warnings are triggered because Google doesn't recognize the provided address, it's incomplete (the postal code is missing) or the coordinates or the service area don't match with the address.
It's important to review these warnings as they are blocking the publication and updating the information on the platforms. You can detect the venues which require attention from the yellow warning sign:
The publication status -filter allows you to find easily all the venues with warnings:
You can export the Excel of the venues with warnings if you, for example, need to pass it to some other department in your company:
The reason of the warning is specified in the column warnings:
In order to help you to fix the warnings, we have listed the most common errors below:
The address and the coordinates don't match
Sometimes you might come across a yellow warning that says "the address details seem to be far away from the given coordinates." This means that the address and the coordinates that you have provided don't point the same spot.
To fix these warnings follow the given steps:
If you are sure that your coordinates are correct, please click on suggest address. This will generate the address suggestions based on the coordinates. Please click on each suggestion that you would like to use in your address:
By clicking on "suggest coordinates" in Localistico, you can see the coordinates that have been added manually for the venue in Localistico and the ones that are based on the address or the profiles. These figures should be almost the same. As you can see in the screenshot below, the coordinates and the address point clearly different spots. In this example seems like the manually added coordinates are incorrect as also all the profile coordinates point the same spot as the coordinates generated by the venue address. Click on the coordinates you would like to publish on the platforms.
Venues located in shopping centres and airports
Venues located in the large areas such as malls are normally facing the problem with the address and the coordinates not matching. Sometimes it helps to add the name of the shopping centre or the airport to the second address line. For example:
If you are sure that your address and the coordinates are correct, you may ignore the warning from the x next to it. Please note that the warning will be generated again if you make any changes on the venue information:
Region is incorrect
If selected region is not supported on some platform, Localistico displays a warning that says for example "Bing: The region is invalid".
In order to modify the region, click on the pen-icon next to the warning message and select the correct region from the dropdown list:
If the region is correct, the warning will disappear.
Main category is required
You must include at least one business category for each active platform. Otherwise, Localistico will display a warning such as "Google: The main category is required."
You can add business categories on a business level under the business settings tab:
Or you can add them for each venue individually on the venue configurations:
Categories added on the venue level will override the business level categories. If you have the same business categories for every venue in Localistico, we recommend applying the categories only on business level.
Postal code is missing or incorrect
Is your postal code correct or missing? In order to figure out the correct postal code, please click on the "suggest address". Please note that sometimes the postal code might be correct but it's not matching with the city or the region. In this case, select the correct city/region. Click on the suggestion provided by Localictico to add it in the address.
Note, a common error is to miss the first zero from the postal code. When you work on your location information with Excel, please pay attention that the first zero doesn't get deleted. This is typical in countries such as Spain where many postal codes start with a zero.
Service area is missing or is incorrect
If your business is providing services in the surrounding areas, it's mandatory to define the service area.
To fix the warning, please type the city or the postal code of the area where you offer your services in the area field:
Google: The primary category of this Venue does not match the primary category of some of your Google profiles
This warning appears when any of the Google profiles that are owned by you has a different primary category than you have set in Localistico.
Please review your Google primary category and make sure that it's the correct one. Google primary category is the first category on the list.
If the category is the one that you want to publish on your profiles, just remove the warning by clicking on the X and you are able to publish your locations. If the category is incorrect, please change it to avoid unnecessary issues with Google. Google might ask you to reverify your profile when the primary category is changed.
Please note that if you have claimed a profile, it might have a different primary category than you have previously set in Localistico. In this case, you just have to publish from Localistico even if Google might ask you to verify the profile again.
The name is not valid. Check for that name doesn't contain not-accepted characters
Certain characters are not permitted to be used in the profiles names. Please remove the specified characters from the venue name or the brand name in order to be able to publish. You can recognise the brand name as it's between the brackets.
In this example, Google is not allowing to have # and / in the name:
As those characters are in the brand name, those need be removed by first opening the settings-tab and opening the business information. Under business info you may modify the brand name:
If your business is not using the brand name and the warning is caused by the venue name, just click on the pen icon to modify the name and remove the special characters:
If there are errors relating to any attributes, Localistico will detect and mark them with an appropriate warning message. There are two types: deprecated attributes or invalid attributes.
Deprecated attributes are attributes which are no longer in use by a platform. If a platform decides not to use a particular attribute anymore, there is a grace period to allow us to update our attributes and stop using them. During this time, the attributes will be marked as deprecated, it must be removed from the extended attributes list.
An invalid attribute is one that does not belong to the main category selected. This situation can happen when the user changes the main category when he already has selected attributes. All attributes that belonged to the former main category will become invalid and must be removed.
In this case, all the selected attributes belonged to the restaurant category. However, the user changed the man category to bank. The attributes which are invalid for the bank-category are marked with a warning icon.
It is required to remove any attribute with warnings. These attributes should no longer be used, and they will block the publishing action to your platform.