Localistico is a tool that helps you to manage your online presence and reputation more efficiently. If you use the tool actively and follow our recommendations, your ranking may improve.
How each platform calculates the ranking of your business for certain queries depends on many factors. We try to help you include more references to boost you in local searches in your area, but that doesn't necessarily translate into higher rankings for all queries.
Also, please note that neither us nor anybody else can guarantee you a certain ranking for a particular search - if somebody says otherwise, they're probably a scam.
This is what we can do to help you have higher ranking on the local searches:
- Optimize your profiles for each platform by completing all the information that is requested in Localistico. By filling in all the fields in Localistico with accurate information, you can be sure that your profiles on the platforms have all the information they need in order to have the better SEO. Have a look at our articles about optimizing your business and venue information for more details!
- Keep your hours updated and add special and more hours to indicate the real opening hours during the regional and national holidays. Having accurate and updated information on the platforms helps you to improve your ranking. Updating information in Localistico is easy and fast! Have a look at our related help centre articles for more information.
- Add a description that includes keywords. They help your customers find your business better. See this article for more information about adding the description.
- Update your data frequently across all the platforms by clicking on one button and overwrite the incorrect suggestions made by third parties. Platforms and users can modify your profile information without asking your permission first. Publishing your information at least once a week from Localistico on the platforms keeps your data accurate by removing all the changes that users and platforms might have made on your profiles. Have a look at this article to know how to publish!
- Discover all the profiles created by you, the platforms or other users and easily claim them or mark them as duplicated. Localistico frequently discovers all the profiles that match with the location information that has been uploaded to Localistico. Link the profiles with the corresponding venues and claim the profiles that are not owned by you. Currently, Localistico supports claiming unclaimed Google profiles. Having only one single profile per location on each platform assures that your customers will reach the correct profile with the information controlled by you. Have a look at our articles about claiming profiles and flagging the duplicates for more information on the matter.
- Respond to reviews and questions from your clients easily from one place. Platforms don't allow removing the reviews only because they are negative. By responding to your reviews, you might turn a bad experience into a good one. Google, for example, gives more visibility for businesses that reply to the reviews actively. Have a look at our articles related with reviews for more information!
- Create your own Store Pages with Localistico. Store pages are individual pages on your website dedicated to showcasing each of your physical locations. These pages provide detailed information about each location, including address, contact details, business hours, and any special promotions or events specific to that location. By creating and updating store pages regularly, you can improve your online visibility and make it easier for customers to find and engage with your business. Additionally, including high-quality photos of your locations on these pages can enhance the overall customer experience and attract more visitors. Regularly updating and maintaining store pages is essential for ensuring accurate and up-to-date information for potential customers searching for your business online.
- Add photos for your locations and update them periodically. Google for example gives more visibility for the profiles that are experiencing changes and receiving new photos frequently. This indicates that the business is active. Find more information about photos here.
- Post Google, Facebook & Instagram posts frequently. One effective way to boost your business's visibility on platforms is through frequent posting. By consistently sharing updates, promotions, and engaging content, you signal to platforms that your business is active and relevant. This increased activity can help improve your visibility in search results. Moreover, including relevant keywords in your posts can further enhance your presence in search results, making it easier for potential customers to find your business online. So, make sure to regularly post content that resonates with your audience and incorporates keywords related to your business to maximize your online visibility and attract more customers.
- Paid Ads on Google By launching paid ads on Google, your business can increase its visibility significantly. Paid ads allow you to target specific keywords and demographics, ensuring that your business appears at the top of search results for relevant queries. These ads are marked as "sponsored" and can help drive more traffic to your website or physical location. Additionally, paid ads can complement your organic search efforts, providing an extra boost in visibility and attracting potential customers who may not have found your business otherwise. Be strategic in your ad placements and messaging to maximize the impact of your paid advertising campaigns.
More information about improving the ranking on the local searches on this Google article.